ASTERR STUDIOS
arrow

1/6

NELS Fdn.

The NELS Foundation stands at the forefront of an ever-evolving landscape between AI and music, with a mission to revolutionize our understanding and relationship with the art form. As pioneers in the field of various machine learning technologies such as Music Information Retrieval (MIR) and Automatic Music Transcription (AMT), we sought to build a clear visual message for their ethos.

In crafting the visual identity for the NELS foundation, we embarked on a journey of facilitating the ability for broad audiences to discover the capabilities that artificial intelligence and automatized systems could have.

Delving into neuroevolutionary learning systems (NELS), thorough research was conducted into the challenges and opportunities presented, yet the result was a cohesive design system that infused NELS' communications with a sense of futurism, forward-thinking and simplicity. The visual representation of how music could be interpreted stays at the forefront of how we could help the NELS foundation in reflecting their unwavering focus on pushing the boundaries of what is possible in music.

Date: February 2023

  • Credits:
  • Asterr Studios

NELS-Motion-Typography-01-Export

NELS-Motion-Typography-02-Export

NELS-Motion-Typography-03-Export

NELS-Mobile-Array-Export

NELS-Magazine-Preview-01-Export

NELS-Logo-01-Export

Date: February 2023

  • Credits:
  • Asterr Studios

NELS Fdn.

The NELS Foundation stands at the forefront of an ever-evolving landscape between AI and music, with a mission to revolutionize our understanding and relationship with the art form. As pioneers in the field of various machine learning technologies such as Music Information Retrieval (MIR) and Automatic Music Transcription (AMT), we sought to build a clear visual message for their ethos.

Brand DIrection

Design Systems

Iconography

Bespoke Typography

Digital Engineering

Finding the intersection between machine learning and an analog past.

In crafting the visual identity for the NELS foundation, we embarked on a journey of facilitating the ability for broad audiences to discover the capabilities that artificial intelligence and automatized systems could have.

Delving into neuroevolutionary learning systems (NELS), thorough research was conducted into the challenges and opportunities presented, yet the result was a cohesive design system that infused NELS' communications with a sense of futurism, forward-thinking and simplicity.

The visual representation of how music could be interpreted stays at the forefront of how we could help the NELS foundation in reflecting their unwavering focus on pushing the boundaries of what is possible in music.